Ecommerce Marketing Manager

Website LuLu Hypermarket

Job Description:

As the Online Marketing Manager at Lulu Group’s E-Commerce Department, you will play a pivotal role in driving the growth and success of our online retail operations. You will be responsible for developing and implementing strategic marketing initiatives, optimizing digital campaigns, and enhancing our online presence to attract and retain customers.

Job Responsibilities:

  • Budget Management: Effectively manage the marketing budget, allocate resources efficiently, and provide regular financial reports.
  • Content Creation: Oversee the creation of engaging and relevant content for digital marketing efforts, including website content, blog posts, social media updates, and email newsletters.
  • SEO and SEM: Optimize website content and structure for search engines (SEO) and manage paid search advertising (SEM) campaigns
  • Digital Strategy: Develop and execute a comprehensive online marketing strategy aligned with the e-commerce department’s goals and objectives.
  •  Campaign Management: Plan, execute, and monitor digital marketing campaigns across various channels such as social media, email marketing, SEO, SEM, affiliate marketing, and more.
  • Social Media Management: Develop and maintain a strong presence on social media platforms, create engaging content, and engage with the online community.
  • Team Leadership: Lead and mentor a team of marketing professionals, fostering a collaborative and innovative work environment
  • Customer Acquisition: Implement strategies to acquire new customers and drive online traffic to our e-commerce platform.
  • Email Marketing: Manage email marketing campaigns, including segmentation, automation, and performance analysis.
  • Data Analysis: Utilize data analytics tools to track and analyze key performance indicators (KPIs) to measure the effectiveness of marketing campaigns. Adjust strategies as needed to optimize results.

Job Requirements:

  • Proven experience in online marketing and e-commerce, with a track record of achieving measurable results.
  • Strong project management skills
  • Masters’ degree in Marketing, Business, or a related field.
  • Proficiency in data analytics and digital marketing software

Job Details:

Company: LuLu Hypermarket

Vacancy Type: Full Time

Job Location: Abu Dhabi, UAE

Application Deadline: N/A

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