Manager Channel Performance

Website Talabat

Job Description:

The role will cover a function within CRM for Channel and Campaign Enhancement across all markets that talabat operate in.

Job Responsibilities:

  • Set up and chair cross-functional committee to review and update channel guidelines on periodic basis
  • Manage communication capping guidelines by channel/topic with Data Science inputs and in coordination with Campaign Ops sub-team in CRM
  • Monitor, identify and highlight consistent abuse by Local or Regional stakeholders of channel guidelines and rules
  • Influence Country Marketing Managers to improve the quality of their outbound communications based on feedback loop
  • Driving strategy for which topics/campaigns are pushed through which channel.
  • Constantly monitoring data and enhancing channel strategy
  • Implementing feedback loop with Local and Regional teams to enhance Direct Open/CTR on campaigns, highlighting top and poor performing send outs
  • Defining and managing guidelines on what campaigns should go through channels and best practices to ensure uniformity and improved performance

Job Requirements:

  • Ability to develop convincing presentations and messaging to influence stakeholders
  • Strong analytical skills
  • At least 5 – 7 years of experience
  • Experience in fast paced Digital/Start Up environment
  • People management experience
  • Clear communication skills in English and experience dealing with mid-Senior level management

Job Details:

Company: Talabat

Vacancy Type: Full Time

Job Location: Dubai, UAE

Application Deadline: N/A

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