Product Marketing-Prepaid

Job Description:

Conceptualize, plan, and develop new products as well as product enhancements to ensure relevance to meet changing market needs, including the development of business cases

Job Responsibilities:

• Build and implement a comprehensive product portfolio roadmap, which includes accelerating select products, ideation of new product or market opportunities, strategizing approaches for new growth avenues
•  Analyzing business results and supporting periodic business reviews for senior leadership, and lead understanding of competition’s product and service strategies
•  Leading the development of insight-based product marketing strategies to drive customer acquisition and revenue
• Analysis of consumer usage behavior and identify new products/services opportunities
• Stay informed about customer needs, evolving market trends, and emerging technologies. Constantly monitor and analyze key markets and competitive activity to provide insights on the impact to our business and opportunities for us to grow
• Evaluate product performance, revenue, profitability, cost and market shares
• Work closely with Segment Marketing, Product Development and CVM functions to ensure adequate plans and forecasts are met in the product marketing & development process to meet respective consumer segment requirements

Job Requirements:

• 6+ years of proven experience in Product Marketing
• Bachelor’s Degree in Marketing, Business Administration or Engineering.